BUAD302 Spring 09: Marketing Research

BHMC Executive Shadow Program

2009-04-22T13:33:00.002-04:00

This new BHMC program is an excellent opportunity to get hands-on marketing experience in the corporate office environment. Sign up for 2-4 hour slots to visit with companies such as Barclays, Black & Decker, Blue Rocks, Agilent and more!

When: Dates available in late April into early May
Who: Any BHMC member

How to sign up: Come out to the Spotlight on April 22, 2009 in KIRKBRIDE 205 at 6.30pm for more information, sign-ups will follow at the Blue & Gold Club during the networking hour.

BHMC Philadelphia Zoo Trip this Sunday!

2009-04-14T14:22:00.001-04:00

Students: Are you tired of getting back into the academic schedule?Do you wish you could take another spring break right about now?Sorry, but that's not possible.
But here's the next best thing:
Philadelphia Zoo Trip this Sunday!
This Sunday (April 19th) 9:45am-4pm $20 for 2 for BHMC Members
The Zoo Marketing Event is organized by the Blue Hen Marketing Club, and is open to all students.

How much?
For Blue Hen Marketing Club members - tickets are only $15 each, or 2 for $20
For non-members - tickets are $20 each
Tickets include everything = bus transportation, a zoo ticket, and a guaranteed day of awesomeness.

I want to go! Where can I buy the tickets? 213 Alfred Lerner Hall, any day this week between 9am and 4pm. Please bring cash or check made out to "Blue Hen Marketing Club".

What are the exact details? The bus will leave the University of Delaware (between the Purnell-Lerner bypass) at 9:45am. We will be at the zoo from 11am to 3pm. We will arrive at the Philadelphia Zoo for an hour long information session with representatives from their marketing department. This will be a great opportunity to hear direct perspectives of people in the marketing industry working for such a fun business!
After meeting with the representatives everyone will have 3 hours of free time to explore the zoo before the bus leaves at 3pm.

Did you know? The Philadelphia Zoo was the first Zoo in the United States
Need we mention there are limited spots, and who doesn't love the Zoo? Buy your ticket today!

Questions? BlueHenMarketingClub@gmail.com

UD 2009 SPRING CAREER FAIR

2009-04-08T15:51:00.000-04:00

ATTENTION ALL STUDENTS LOOKING FOR INTERNSHIPS, PART-TIME JOBS AND FULL-TIME EMPLOYMENT!!

UD 2009 SPRING CAREER FAIR
Date: Thursday, April 23, 2009
Time: 12:00PM – 3:00PM
Location: Bob Carpenter Center
Dress Requirement: BUSINESS PROFESSIONAL!!

For detailed information, go to: http://www.udel.edu/CSC/springfair.html

Prepare beforehand with these events

Employer Resume Reviews
Date: Mon., April 13, 2009
Time: 1:00 PM - 3:00 PM (Call 302-831-2391 to schedule an appt)
Location: Career Services Center -- 401 Academy St.

Career Stimulus Plan: Developing & Implementing Effective Job Search Strategies
Date: Tues., April 14, 2009
Time: 4:30 PM - 5:30 PM
Location: Gore 115

How To Succeed in the Hiring Process
Date: Wed., April 15, 2009
Time: 5:00 PM – 6:00 PM
Location: Career Services Center – 401 Academy St.

Employer Mock Interviews
Date: Thurs., April 16, 2009
Time: 1:00 PM - 3:00 PM (Call 302-831-2391 to schedule an appt)
Location: Career Services Center -- 401 Academy St.

Dress for Success with Kohl’s
Date: Tues., April 21, 2009
Time: 6:00 PM - 7:00 PM
Location: Trabant MPR A
Sponsored by Blue Hen Marketing Club, Business Student Association and Excel

Krista Urbaniak
102 Purnell Hall
302-831-2553
urbaniak@udel.edu

2010 Legislative Fellows Program Information

2009-03-25T14:04:00.003-04:00

I received this email recently and this mightbe of interest to senior undergraduate students.

Greetings! I am writing to solicit your support and assistance in recruiting graduate students and especially qualified senior-level undergraduates for the 2010 Legislative Fellows Program.

With over 25 years of service to the Delaware General Assembly, the Legislative Fellows Program provides students with an opportunity to observe and contribute to the political decision-making process. The program links the research capacity of the University of Delaware with the research needs of the Delaware General Assembly. Through their non-partisan, in-depth research, Fellows assist legislators in dealing with complex public policy issues facing the state. Since its inception, more than 200 individuals have participated in the program.

Fellows are selected through a competitive process and work in Dover for 20 hours per week during the entire legislative session (January 4 - June 30, 2010). Fellows are paid, and transportation to Dover in University vehicles is provided. Fellows also participate in the three-credit graduate seminar State Government Management and Policy (UAPP/POSC 687).

Students interested in politics, public policy, economics, planning, land use, geography, business, energy/environmental issues, public administration, political science, economic development, leadership studies, sociology, history, education, or family/community services may find this experience particularly relevant to their long-range professional goals.

Information sessions describing the Legislative Fellows Program will be held in 176 Graham Hall on Monday, April 6 and Wednesday, April 8 from 10:30-11:00 a.m. and 1:30-2 p.m. Interested students may RSVP to me at lisamk@udel.edu. The deadline for submitting applications is Friday, May 1, 2009.

Please visit our website at www.ipa.udel.edu/legfellows to find out more about the program and meet our 2009 Fellows and alumni. I have attached a detailed 2010 Legislative Fellows fact sheet with this message, and I would be happy to speak with you about the program.

Let me know if I can answer any questions. I look forward to hearing from you and your students!

Lisa

Lisa Moreland
Associate Policy Scientist
Institute for Public Administration
University of Delaware
lisamk@udel.edu

2009 John Swain Memorial Scholarship

2009-03-23T11:17:00.004-04:00

I am writing to let you know about the the 2009 John Swain Memorial Scholarship. This is a terrific opportunity and many students can qualify for it.

This $2,000 Scholarship is sponsored by the Direct Marketing Association of Washington Educational Foundation and funded by the Swain Family.The goal of the organization is to reward student interest in the field of direct/interactive marketing.

This Scholarship will be awarded to a full-time junior or senior who demonstrates an interest in making interactive or direct marketing a career. Applicants must complete the scholarship application and send it, along with two professor recommendations, by 5:00 pm, Thursday, April 30, 2009, to the “Swain Scholarship Selection Headquarters,
2425 Wilson Blvd. Suite 500, Arlington, VA 22201.”

The Winner will be selected late May, 2009, and invited to attend the DMAW/DMAWEF Gala in Washington, D.C. on November 19, 2009 to receive the Award.

For more information, contact DMAW/EF executive director, Joan Bennett at jbennett@atlanticlist.com. Phone 703-528-7482 X 3056, FAX 703-528-7492.

If you would like help with this, please let me know. I have not done this before but we can figure it out together.

Click on the links for the Swain Flyer with more information and the Swain application form.

Anu

BLUE HEN MARKETING CLUB events! Extra Credit Opporutunity

2009-03-16T11:31:00.004-04:00

Here is the announcement for 2 events hosted by the BLUE HEN MARKETING CLUB. Please click on the links to view the flyer.

EXTRA CREDIT OPPORTUNITY!!!
Ad Spotlight Event: Wednesday, March 18, 6pm, Gore 104: If you attend this event from start to finish, you will be receive 1% extra credit point for this class. You will have to sign in at the event. I will be using the sign-up sheets to award extra credit points.

Meet the Marketer Networking Event: Friday, March 20, 1.30-4pm, Lerner Atrium. I highly encourage you to attend this event. There will be no extra credit awarded for this event.

For those of you who cannot attend the Ad Spotlight Event, an alternate extra credit option is available. You can listen
a) to the webcast titled "Conducting Effective Research in the Hispanic Marketplace" or
b) to the webcast titled " Unlock Survey Secrets: Turn Text Responses into Insights"

and write a 200-word synopsis of the webcast. You will need to submit this by Monday, March 23, 5pm via email. You will need to enter your name, email address, and company name (just enter student) to listen to these webcasts.

Anu

Final Exam Date

2009-03-13T13:33:00.001-04:00

5/22/09 Smith 130 from 3:30-5:30 PM

Please note the date/location/time of the final exam.

Anu

Welcome!!

2009-02-09T21:46:00.003-05:00

Welcome to the blog designed for BUAD302!

All course related material can be found on this blog. Please check this blog on a regular basis for course-related updates. If you have any trouble accessing any material on this site, please feel free to email me at anusiva@udel.edu.

Welcome once again!

Anu